MEDICAL SOCIETIES
Achieve your revenue goals – year over year!
AMC Media Group specializes in advancing the goals of national medical societies and partners with them to help analyze, update, manage and grow their business development and communications capabilities. With industry partners scrutinizing every dollar spent, fierce competition for share of voice, and declining conference attendance, it is more important than ever for medical societies and associations to create new and innovative opportunities to ensure future success.
BUSINESS DEVELOPMENT
Creating new revenue streams requires a partner that goes beyond traditional thinking. AMC Media Group leverages 30+ years of industry experience and a business culture that believes anything is possible. It’s not magic. Conversely, it requires creative brainstorming with a finger on the pulse of the most effective marketing tactics for your specific audience.
AMC offers it’s society clients publishing advisory services that pinpoint deliverables that are uniquely suited to gain market traction and response. Once your strategy and plan are completed, we execute seamlessly to develop the tools and launch.
Generate new demand with:
- Publishing Advisory Services
- Virtual Expos
- Conference, Expo and Meeting Marketing Promotion
- Targeted Research Papers and Presentations
- Bespoke web initiatives such as Member Resource Center Development
- And, Value-Driven and Audience Specific Content Development
Contact us today to discuss how AMC can help add new revenues to your bottom line.
DIGITAL ADVERTISING
The world is changing, and even in the clinical space, print publications are most successful when supplemented by content via digital means. AMC’s team of experts can craft content that suits various digital mediums, such as targeted email campaigns, apps, or micro-sites. In addition to offering content through channels most relevant to your audience, these mediums offer additional opportunity to generate ad revenue, ensuring your organization benefits financially from your communication programs.
Our team offers:
- Digital campaign design
- Digital programming and development
- Content creation and layout
- Selling of unique advertising opportunities
- Distribution/delivery through appropriate platforms
- DFP Premium ad serving and reporting
Contact us today to discuss how AMC can help add quality digital content to round out your publishing portfolio.
HEALTHCARE PUBLISHING
AMC takes great pride in its digital and print publishing and editorial capabilities. In addition to our well-regarded ad sales force, our publishing team includes full-time industry content and design experts who manage the development and production of a variety of publications for medical associations and societies. We work directly with digital, print and fulfillment houses around the country and have strong relationships to ensure timely and cost-effective distribution of published products.
Our work includes:
- Journals
- Digital Delivery
- Industry Sales Expertise
- Custom Projects
- Meeting Coverage
Full-service media capabilities
Our team consists of professional copyeditors, medical writers, graphic designers, web developers, and editors to ensure the creation of topical, accurate, attractive, and compelling content for your readership.
Whether your society drives content and requires only modest support, or you’d like our experts to take the lead, we have the experience and resources to facilitate an efficient publishing process from idea to final product.
Contact us today and learn more about how our robust media teams can help achieve your organization’s goals.
NATIONAL ACCOUNT MANAGERS
People are the difference and at AMC Media Group, we have the industry’s best. In addition to years of clinical and specialty expertise, our talented people are assigned as your dedicated sales team. So, you get a partner in revenue generation that provides instant around-the-clock response. Your team is laser focused on the needs of your clients with no distractions from multiple partners and unrelated specialties.
Benefit from:
- Weekly reporting and 24/7 access
- Instant feedback from the field on the intricacies of your ad market
- A yearly business/partner plan outlining current and future conditions in your ad market
- Deep experience promoting print, web, mobile, email, sponsored content, conferences and lead generation
Contact us today to discuss how AMC Sales can add new revenues to your bottom line.
CUSTOM PROJECTS
No Ask is Impossible. Each of our clients are unique, from the clinical specialties they serve to their internal structure and culture. Therefore, we understand needs will vary, and we encourage organizations to bring us their wildest ideas. We’re happy to develop custom projects to support goals. The AMC team is large enough to address the most complex custom requests, and small enough to be nimble in adjusting approach to ensure your needs are met.
Sample custom projects include, but are not limited to:
- Special edition publication inserts
- Career guides
- City guides for meetings
- Conference dailies (recaps)
- End-to-end campaign creation